Drawing on Style
Tags: Fashion week
December 3, 2010
Drawing on Style
While the fashion industry encompasses a wide array of expertise, any designer—graphic, fashion, or otherwise—looking to get into the business must at some point create a fashion illustration. Typically commissioned for reproduction in the media, in boutiques, and for other promotions, these illustrations, drawings, and paintings communicate fashion through print. Fittingly, the 2011 Charleston Fashion Week poster features an illustration from award-winning artist LULU. With a laundry list of successes spanning from Germany to the United States, this lauded Cologne International School of Design graduate has been named a top visual artist by American magazine Print, short listed by American Illustration, and was dubbed one of the leading 100 talents in Germany in 2006. It’s no wonder LULU’s client list includes big-timers such as Bloomingdales, Time Inc., Mercedes Benz, Universal Music, Vogue Pelle (Italy), Madame (Germany), Frau (Japan), Glamour (USA), Vespa, Swarovski, Clarins, Verve, and more.
Now known around the globe for her signature illustration style that combines hand-drawn motifs with computer elements, this Berlin-based mixed-media artist still credits humble beginnings for her start. As a little girl, LULU found inspiration in her mother’s flower shop, one of her earliest sources of learning form and color. Here, CFW style director Ayoka Lucas takes a peak inside her bold, bright, creative world:
AL: Tell me about your earliest illustrations from childhood.
AL: When you sit down to create a fashion illustration, what does your creative process involve?
AL: You have had great success and been awarded many titles for your work. What motivates and inspires you?
AL: What about fashion influences your work?
AL: Are there any other illustrators or artists that you admire?
AL: What advice would you give those looking to get into the same field?
AL: What’s on your 2011 wish list?